Author: T.A. Walker

TV Campaigns

Business Issue: The competitor in the market was giving away cash by playing a high-low guessing game and gaining market share. Explanation of Work: I wrote, shot, produced, and executed this promotional campaign for...

Radio Morning Show Demo Reel

http://timallanwalker.com/wp-content/uploads/2016/06/Uber-Becky.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Sunfest-Rules.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Psychopath-Quiz.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Mo-Gets-Slapped-two.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/shower-thoughts_mixdown.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Slow-Jam-Off.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/TA_Movie_Trailer.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Andy_Grammar_s_glasses.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/If-this-then-that-one-1.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Pinky-Ring.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Anyone-Listening-Ranch.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Mos-Bug-Bites.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Song-Parent-Banned-one.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Elisa-Call-Edit.mp3 http://timallanwalker.com/wp-content/uploads/2016/06/Carlos-Mencia-2016.mp3 The first reel is random one-liner moments from The Mo and Sally Morning Show featuring T.A. Next, there are...

Print Portfolio

Here are samples of my print work published in Palm Beach Illustrated Magazine.

The Rebranding of JAWW Media + Marketing

President of Clear Results Marketing, Julie Anne Wilson Watson, owns a destination marketing company that launches campaigns using a fully integrated approach initiated by radio.  Julie felt her business was overshadowed and confused with...

Event Integrated Marketing Campaign

We changed the type of music Kool 105.5 (WOLL-FM) played to gain market share.  The station’s genre focus went from being 1980s centric to “The Best Mix of the ’80s, ’90s, and 2000s.” We...

Radio Imaging

KJR-FM – Rock – Seattle, Washington WOLL-FM – Adult Contemporary – West Palm Beach, Florida WAVW -FM – Country – West Palm Beach, Florida KLTH-FM – Classic Hits – Portland, Oregon WLDI – FM...

Program Director Highlight Reels

Sample Hour – This is sample hour is from when WOLL-FM was transitioning from a Classic Hits to an Adult Contemporary format.   Imaging – This is a sample of imaging from various radio...

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